Working with MCG
What We do
Make it easy for customers to find your business. A solid SEO strategy can set your website up for success for years to come.
Every customer will visit your website at some point, so brand messaging and user experience are of the utmost importance.
Reach customers when they’re in the shopping mindset by targeting ads to highly relevant searches.
Email is still the most cost-effective way to reach your audience. We handle creation, deployment, and performance analysis of each one.
Love it or hate it, most of your customers and clients are all over it and it can be a very valuable tool.
TEXT & MOBILE MARKETING
Fun fact: There are more mobile phones in the world than toothbrushes, so it’s a pretty safe bet for reaching your target customer.
WEB ANALYTICS & ANALYSIS
We can help you sort through the data from your digital campaigns to gain real, actionable insights to further your goals.
AMAZON LISTING OPTIMIZATION
This is where your customers are researching and buying products–and where it’s more important than ever that you capture their attention.
The Magic Starts Here
Lines of Business
The Matson Group has partnered with dozens of companies that have traditionally sold to wholesale and helped guide them to developing or optimizing their direct-to-consumer channels. This has resulted in substantial top line growth, increased profitability, and substantial risk mitigation.
We used to keep a running tally of how much wine we’d helped companies sell online. We stopped counting around 250 million. Suffice it to say, no one has more experience in all the intricacies of the industry from sourcing, product knowledge, compliance, and – of course – marketing.
Getting ecommerce right is crucial to almost every retail business today. Despite the fact that the lion’s share of revenue growth in the retail sector over the past 20 years has been digital, most brands are still drastically underinvested.